/* Tam Tam Corp, AI ads landing. Warm-noir, gold, signal orange. Boska + General Sans. */
:root{
  --noir:#0D0D0D; --noir2:#0A0A0A; --deep:#080808; --card:#161616; --card2:#1b1916;
  --cream:#F2EDE4; --dim:#C5BFB4; --muted:#8A8078;
  --gold:#C9A96E; --orange:#FF4D00;
  --line:rgba(242,237,228,.12); --line2:rgba(242,237,228,.06);
  --serif:'Boska',Georgia,serif; --sans:'General Sans',system-ui,-apple-system,sans-serif;
  --ease:cubic-bezier(.22,1,.36,1);
  --pad:clamp(20px,5vw,80px);
  --maxw:1320px;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:auto;-webkit-text-size-adjust:100%}
body{background:var(--noir);color:var(--cream);font-family:var(--sans);font-weight:400;line-height:1.6;overflow-x:hidden;font-synthesis:none;-webkit-font-smoothing:antialiased}
img,video{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
em{font-style:italic;color:var(--orange)}
::selection{background:var(--orange);color:#fff}

/* grain + progress */
.grain{position:fixed;inset:0;z-index:60;pointer-events:none;opacity:.05;mix-blend-mode:overlay;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='2'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}
.progress{position:fixed;top:0;left:0;right:0;height:2px;z-index:80;background:transparent}
.progress span{display:block;height:100%;width:0;background:var(--orange);transform-origin:left}

/* nav */
.nav{position:fixed;top:0;left:0;right:0;z-index:50;display:flex;align-items:center;justify-content:space-between;
  padding:18px var(--pad);transition:background .4s var(--ease),padding .4s var(--ease),border-color .4s;
  border-bottom:1px solid transparent}
.nav.solid{background:rgba(10,10,10,.82);backdrop-filter:blur(14px);border-bottom:1px solid var(--line2);padding:12px var(--pad)}
.wordmark{font-family:var(--serif);font-weight:700;font-size:1.5rem;letter-spacing:-.02em;color:var(--cream)}
.wordmark span{color:var(--orange)}
.nav-links{display:flex;gap:34px}
.nav-links a{font-size:.82rem;font-weight:500;color:var(--dim);letter-spacing:.01em;transition:color .2s}
.nav-links a:hover{color:var(--cream)}

/* buttons */
.btn{position:relative;display:inline-flex;align-items:center;justify-content:center;font-family:var(--sans);font-weight:600;
  font-size:.92rem;letter-spacing:.005em;padding:18px 34px;border-radius:0;cursor:pointer;border:0;background:transparent;color:var(--cream);
  transition:transform .25s var(--ease),color .25s;will-change:transform}
.btn-sm{padding:14px 26px;font-size:.82rem}
/* viewfinder: four orange focus corners that lock to the frame on hover */
.btn::before{content:"";position:absolute;inset:7px;pointer-events:none;transition:inset .3s var(--ease);
  background:
    linear-gradient(var(--orange),var(--orange)) top left/15px 2px no-repeat,
    linear-gradient(var(--orange),var(--orange)) top left/2px 15px no-repeat,
    linear-gradient(var(--orange),var(--orange)) top right/15px 2px no-repeat,
    linear-gradient(var(--orange),var(--orange)) top right/2px 15px no-repeat,
    linear-gradient(var(--orange),var(--orange)) bottom left/15px 2px no-repeat,
    linear-gradient(var(--orange),var(--orange)) bottom left/2px 15px no-repeat,
    linear-gradient(var(--orange),var(--orange)) bottom right/15px 2px no-repeat,
    linear-gradient(var(--orange),var(--orange)) bottom right/2px 15px no-repeat}
.btn:hover::before{inset:0}
.btn-sm::before{inset:5px}
.btn-sm:hover::before{inset:0}
.btn-primary{background:var(--cream);color:#141210}
.btn-ghost{color:var(--cream)}
.btn:active{transform:scale(.98)}

/* section scaffolding */
section{position:relative}
.section-head{max-width:var(--maxw);margin:0 auto;padding:0 var(--pad)}
.kicker{font-size:.74rem;font-weight:600;letter-spacing:.28em;text-transform:uppercase;color:var(--orange);margin-bottom:22px}
.section-h2{font-family:var(--serif);font-weight:500;line-height:1.02;letter-spacing:-.015em;
  font-size:clamp(2.1rem,5.2vw,4.1rem)}
.section-lead{color:var(--dim);max-width:42ch;margin-top:26px;font-size:clamp(1rem,1.5vw,1.18rem);line-height:1.65}

/* hero */
.hero{position:relative;min-height:100svh;display:flex;flex-direction:column;justify-content:flex-end;
  padding:0 var(--pad) clamp(56px,9vh,120px);overflow:hidden}
.hero-media{position:absolute;inset:0;z-index:0}
.hero-media video{width:100%;height:100%;object-fit:cover;opacity:.42}
.hero-scrim{position:absolute;inset:0;background:
  linear-gradient(180deg,rgba(13,13,13,.55) 0%,rgba(13,13,13,.25) 30%,rgba(13,13,13,.55) 65%,var(--noir) 100%),
  radial-gradient(120% 80% at 15% 90%,rgba(13,13,13,.7),transparent 60%)}
.hero-inner{position:relative;z-index:2;max-width:var(--maxw);margin:0 auto;width:100%}
.eyebrow{font-size:.76rem;font-weight:600;letter-spacing:.26em;text-transform:uppercase;color:var(--orange);margin-bottom:26px}
.hero-h1{font-family:var(--serif);font-weight:700;line-height:.92;letter-spacing:-.025em;
  font-size:clamp(3rem,10vw,8.2rem);margin-bottom:34px}
.hero-h1 .line{display:block;overflow:hidden}
.hero-sub{color:var(--dim);max-width:46ch;font-size:clamp(1.05rem,1.7vw,1.35rem);line-height:1.55;margin-bottom:38px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;margin-bottom:30px}
.hero-proof{font-size:.85rem;color:var(--muted);letter-spacing:.02em}
.hero-proof::before{content:"";display:inline-block;width:26px;height:1px;background:var(--orange);vertical-align:middle;margin-right:12px}
.scrollcue{position:absolute;bottom:26px;left:50%;transform:translateX(-50%);z-index:3;width:22px;height:36px;border:1px solid var(--line);border-radius:20px;display:flex;justify-content:center;padding-top:7px}
.scrollcue span{width:3px;height:8px;border-radius:2px;background:var(--orange);animation:cue 1.8s var(--ease) infinite}
@keyframes cue{0%{opacity:0;transform:translateY(-4px)}40%{opacity:1}100%{opacity:0;transform:translateY(10px)}}

/* marquee */
.marquee{overflow:hidden;border-top:1px solid var(--line2);border-bottom:1px solid var(--line2);padding:20px 0;background:var(--noir2)}
.marquee-track{display:flex;width:max-content;gap:0;animation:marq 34s linear infinite}
.marquee-track span{font-family:var(--serif);font-weight:500;font-size:clamp(1.4rem,3vw,2.4rem);color:var(--muted);white-space:nowrap;letter-spacing:.02em}
@keyframes marq{to{transform:translateX(-50%)}}

/* work / bento */
.work{padding:clamp(80px,12vh,150px) 0}
.work .section-head{margin-bottom:clamp(40px,6vh,72px)}
.bento{max-width:var(--maxw);margin:0 auto;padding:0 var(--pad);
  display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.tile{position:relative;aspect-ratio:4/5;border-radius:12px;overflow:hidden;background:var(--card);border:1px solid var(--line2)}
.tile video{width:100%;height:100%;object-fit:cover}
.tile::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,transparent 55%,rgba(8,8,8,.8));opacity:.9;transition:opacity .35s}
.tile figcaption{position:absolute;left:16px;bottom:14px;z-index:2;font-size:.78rem;font-weight:500;color:var(--cream);letter-spacing:.02em;transform:translateY(6px);opacity:.85;transition:transform .35s var(--ease),opacity .35s}
.tile:hover{border-color:var(--line)}
.tile:hover figcaption{transform:translateY(0);opacity:1}
.tile:hover::after{opacity:.55}
.tile video{transition:transform .6s var(--ease)}
.tile:hover video{transform:scale(1.04)}

/* vs / stats */
.vs{padding:clamp(70px,10vh,130px) 0}
.stats{max-width:var(--maxw);margin:clamp(48px,7vh,86px) auto 0;padding:0 var(--pad);
  display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.stat{border-top:1px solid var(--line);padding:30px 4px 0}
.stat-num{display:block;font-family:var(--serif);font-weight:700;font-size:clamp(3rem,7vw,5.4rem);line-height:1;color:var(--cream);font-variant-numeric:tabular-nums}
.stat-label{display:block;margin-top:16px;color:var(--muted);font-size:.98rem;max-width:22ch}

/* how / steps */
.how{padding:clamp(70px,10vh,130px) 0}
.how .section-head{margin-bottom:clamp(36px,5vh,64px)}
.steps{max-width:var(--maxw);margin:0 auto;padding:0 var(--pad);list-style:none;
  display:grid;grid-template-columns:repeat(3,1fr);gap:0}
.step{padding:34px 30px 34px 0;border-top:1px solid var(--line)}
.step+.step{padding-left:30px;border-left:1px solid var(--line2)}
.step-n{font-family:var(--serif);font-size:1rem;color:var(--orange);font-weight:700;letter-spacing:.04em}
.step h3{font-family:var(--serif);font-weight:500;font-size:1.7rem;margin:16px 0 12px;letter-spacing:-.01em}
.step p{color:var(--dim);font-size:1rem;max-width:34ch}

/* formats rail */
.formats{padding:clamp(70px,10vh,130px) 0;overflow:hidden}
.formats .section-head{margin-bottom:clamp(36px,5vh,60px)}
.format-rail{display:flex;gap:20px;padding:0 var(--pad);overflow-x:auto;scroll-snap-type:x mandatory;
  -ms-overflow-style:none;scrollbar-width:none}
.format-rail::-webkit-scrollbar{display:none}
.fcard{flex:0 0 clamp(280px,32vw,420px);scroll-snap-align:start;background:var(--card);border:1px solid var(--line2);border-radius:16px;overflow:hidden;transition:border-color .3s,transform .5s var(--ease)}
.fcard:hover{border-color:var(--line)}
.fcard video{width:100%;aspect-ratio:4/5;object-fit:cover;background:var(--deep)}
.fcard-body{padding:24px 24px 30px}
.fcard-body h3{font-family:var(--serif);font-weight:500;font-size:1.5rem;margin-bottom:10px;letter-spacing:-.01em}
.fcard-body p{color:var(--dim);font-size:.95rem;line-height:1.55}

/* who */
.who{padding:clamp(70px,10vh,130px) 0}
.who .section-head{margin-bottom:clamp(36px,5vh,60px)}
.who-grid{max-width:var(--maxw);margin:0 auto;padding:0 var(--pad);display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line2);border:1px solid var(--line2)}
.who-card{background:var(--noir);padding:34px 28px 40px;transition:background .3s}
.who-card:hover{background:var(--card)}
.who-card h3{font-family:var(--serif);font-weight:500;font-size:1.4rem;margin-bottom:14px}
.who-card p{color:var(--dim);font-size:.95rem}

/* free / lead */
.free{padding:clamp(80px,12vh,150px) var(--pad);background:
  radial-gradient(120% 90% at 80% 10%,rgba(255,77,0,.07),transparent 55%),var(--noir2);border-top:1px solid var(--line2)}
.free-inner{max-width:900px;margin:0 auto;text-align:center}
.free-inner .kicker,.free-inner .section-lead{margin-left:auto;margin-right:auto}
.free-inner .section-lead{max-width:52ch}
.free-form{margin-top:44px;display:grid;grid-template-columns:1fr 1fr;gap:16px;text-align:left}
.free-form label{display:flex;flex-direction:column;gap:9px;font-size:.76rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.free-form label:nth-child(3){grid-column:1/-1}
.free-form input{background:var(--card);border:1px solid var(--line);border-radius:10px;padding:15px 16px;color:var(--cream);font-family:var(--sans);font-size:1rem;transition:border-color .25s}
.free-form input:focus{outline:none;border-color:var(--orange)}
.free-form input::placeholder{color:var(--muted)}
.free-form button{grid-column:1/-1;justify-self:start;margin-top:6px}
.free-note{grid-column:1/-1;color:var(--muted);font-size:.85rem;letter-spacing:0;text-transform:none;font-weight:400}
.hl{color:var(--orange);font-weight:600;white-space:nowrap}
.hp{position:absolute!important;left:-9999px;top:-9999px;width:1px;height:1px;opacity:0;pointer-events:none}

/* faq */
.faq{padding:clamp(70px,10vh,130px) 0}
.faq .section-head{margin-bottom:clamp(30px,4vh,50px)}
.faq-list{max-width:900px;margin:0 auto;padding:0 var(--pad)}
.faq-item{border-top:1px solid var(--line)}
.faq-item:last-child{border-bottom:1px solid var(--line)}
.faq-item summary{list-style:none;cursor:pointer;padding:26px 0;display:flex;align-items:center;justify-content:space-between;gap:20px;
  font-family:var(--serif);font-weight:500;font-size:clamp(1.15rem,2vw,1.5rem);color:var(--cream)}
.faq-item summary::-webkit-details-marker{display:none}
.faq-mark{position:relative;flex:0 0 20px;height:20px}
.faq-mark::before,.faq-mark::after{content:"";position:absolute;background:var(--orange);transition:transform .3s var(--ease)}
.faq-mark::before{top:9px;left:0;width:20px;height:2px}
.faq-mark::after{top:0;left:9px;width:2px;height:20px}
.faq-item[open] .faq-mark::after{transform:scaleY(0)}
.faq-item p{color:var(--dim);padding:0 0 28px;max-width:60ch;font-size:1.02rem;line-height:1.6}

/* closing */
.closing{position:relative;min-height:82svh;display:flex;align-items:center;justify-content:center;text-align:center;overflow:hidden;padding:80px var(--pad)}
.closing-media{position:absolute;inset:0;z-index:0}
.closing-media video{width:100%;height:100%;object-fit:cover;opacity:.32}
.closing-inner{position:relative;z-index:2}
.closing-h2{font-family:var(--serif);font-weight:700;line-height:.95;letter-spacing:-.02em;font-size:clamp(2.6rem,8vw,6.6rem);margin-bottom:40px}
.closing-cta{display:flex;gap:14px;justify-content:center;flex-wrap:wrap}

/* footer */
.footer{border-top:1px solid var(--line2);padding:56px var(--pad);display:flex;flex-wrap:wrap;align-items:center;gap:18px 40px;background:var(--deep)}
.footer .wordmark{font-size:1.3rem}
.footer p{color:var(--muted);font-size:.9rem}
.foot-links{display:flex;gap:24px;margin-left:auto}
.foot-links a{color:var(--dim);font-size:.85rem;transition:color .2s}
.foot-links a:hover{color:var(--cream)}
.copyright{width:100%;color:var(--muted);font-size:.78rem;border-top:1px solid var(--line2);padding-top:22px;margin-top:6px}

/* reveal hidden-states are set by app.js via gsap (CSP-safe, no inline script);
   default is visible so the page degrades gracefully if JS never runs. */

/* responsive */
@media(max-width:1000px){
  .bento{grid-template-columns:repeat(3,1fr)}
  .who-grid{grid-template-columns:repeat(2,1fr)}
}
@media(max-width:760px){
  .nav-links{display:none}
  .bento{grid-template-columns:repeat(2,1fr);gap:10px}
  .stats{grid-template-columns:1fr;gap:0}
  .stat{padding:24px 0}
  .steps{grid-template-columns:1fr}
  .step,.step+.step{padding:26px 0;border-left:none}
  .step+.step{border-top:1px solid var(--line2)}
  .free-form{grid-template-columns:1fr}
  .foot-links{margin-left:0;width:100%;flex-wrap:wrap}
}
@media(max-width:420px){
  .bento{grid-template-columns:1fr 1fr}
}

/* reduced motion */
@media(prefers-reduced-motion:reduce){
  .marquee-track{animation:none}
  .scrollcue span{animation:none}
  .hero-media video,.closing-media video{opacity:.34}
  *{scroll-behavior:auto!important}
}